Naming

Caution: naming can be the biggest timesync
Caution: Keep your life simple and choose the same name for your product and company
Tip: Initially pick a dumb codename (“Project Alpha”) that has no meaning and you know you are not going to keep
At the start you don’t know yet what your product is so you really can’t pick the real right name yet, anyway.
Tip: For $0 get bit.ly/project_alpha (etc). Easy to say and remember. Gives you a shortened URL to your product.
Tip: For $10 get some domain name that’s available even if you know it’s not your real final name.
Your goal: have a domain name that is easy for you and your listener to remember and to share over the phone. System X or Brandeis 007 are just as good as anything. ##### Handy Tools
Wordoid